POS and OOH · Motion and Web Design · Digital Campaign Toolkits
Bringing stories to life.
Realising scroll-stopping, strategic campaigns for publishers that demand attention, from bookmarks to full-scale web and branding refreshes.
VIEW SELECTED WORKSBranding & Identity
CASE STUDY // 01
Around the World in 80 Classics
A cohesive visual language for Penguin Classics’ 80th anniversary, using familiar typography and a quiet, thoughtful color palette intended to resonate with long-time readers and newcomers alike. Deliverables include small, wearable nods to literary history, and a visual journey through 80 Classics and the booksellers around the world who recommended them.
CASE STUDY // 02
William Collins
A social media rebrand including icon design, motion templates and branding guidelines for heritage non-fiction imprint, William Collins. Encompassing custom icon design, dynamic motion templates, and updated brand guidelines,the rebrand extended the imprint's established visual language and reimagined the iconic fountain logo for modern, digital applications.
SEE MORE BRANDING WORK →Cover Reveals
The algorithm demands motion. To stay relevant, publishing must move at the speed of the scroll. High-impact, motion assets are specifically optimized for Reels, TikTok, and Shorts to drive pre-orders and spark conversation before the first page is even turned.
CASE STUDY // 03
Out in the Wild
Point of Sale (POS) and Out of Home (OOH) campaigns that turn bookstores and public spaces into immersive narrative environments. From tactile bookmarks to towering billboards.
- Proof / galley cover design - high-spec galley designs for early-market impact.
- POS suite package - comprehensive suites featuring standees, bookmarks and collateral.
- Environmental OOH - high-visibility billboard and transit advertising.
